Averie was born during countless Zoom calls at the height of the lockdown. Let’s face it, at one point we were all spending an awful lot of time in our favorite (worn-out) tracksuit bottoms. As a group of young working women ourselves we thought: Every woman deserves to treat herself a bit. Especially those who lead hectic lifestyles and don‘t have time for themselves. Wouldn’t it be amazing if you could just roll out of bed and seize the day? Our PJs casually accompany you through the day into the evening – injecting a bit of luxury into your everyday routine. From the moment you wake up to the moment you rest your head on the pillow. The meaning of the name Averie is ‘magical being’, which we thought was the perfect name for our pajamas. All our pajamas are made to order in a bid to counter fast fashion, ensuring that we never make more than we can sell.